Step outside the box office
and sell closer to your customers

Black Label Cinema Apps

Extend your Point of Sale beyond the cinema

Sell gift cards, high margin concession items and food and drinks at pop up stands, outdoor screenings and events. Enhance your customer’s VIP experience with the Black Label Self-Service app.

Black Label Cinema app vs standalone pin pad

INCREASE SALES

Gift cards are not always top of mind or convenient to buy directly from the cinema in the far corner of the shopping centre. Quickly and easily sell gift cards and concession items in high traffic areas at pop up stands and events.

REDUCE ADMINISTRATIVE COSTS

Mobile sales are automatically integrated with your Point of Sale system, eliminating manual reconciliation and reducing errors and fraud.

IMPROVE THE CUSTOMER EXPERIENCE

Serve customers faster by enabling them to tap and go without joining a long queue.

ENABLE FURTHER INNOVATION

The anywhere, anytime mobility facilitates new or improved revenue opportunities such as charity events and outdoor screenings that may have been difficult to manage previously.

Black Label VIP Self-service app vs
manually ordering via cinema staff

DELIVER FIVE STAR SELF-SERVICE

Customers order meals on the self-service kiosk and choose exactly when they’d like them delivered during the movie, giving them control and minimising disruption.